VoIP Small Business Solution

Many small businesses tend to lag behind their larger counterparts in their use of new technology. Those that do may be doomed, not only to remain small and fail to realize the growth that their initial potential may have promised, but also to lag behind their smaller competitors. In fact a VoIP small business solution can not only save small businesses money, but also significantly increase their communications efficiency.

It is a proven fact that technology can contribute a great deal to growth, irrespective of the size of the company involved, and even a single VoIP network can give a small business a competitive edge.

Not only can a small business VoIP solution dramatically reduce the size of a phone bill to the company concerned, it can also help to reduce the phone bills of their customers. A VoIP subscriber can select any area code it wants to use, so that if the majority of their customers operate from New York, the business can offer these customers calls at the local rate, even if that business is located in Los Angeles.

In fact this type of small business solution to communication costs can allow them to offer toll free numbers to their more important customers, a service hitherto only economically feasible to larger companies. How’s that for a competitive edge? In many businesses image is everything and this VoIP small business solution to competing with the big boys is a massive incentive to adopting this new technology.

This is not all that a VoIP small business solution offers, however. There is also the advantage that the provision of VoIP telephones to sales personnel allows them to communicate with head office, and every other company employee issued with a VoIP handset, free of charge irrespective of distance.

Because the VoIP small business solution to telecommunications, like all other VoIP applications, involves communication via the internet, such communication can be made using software and hardware suitable for IP use such as PC, laptop, palm computers, PDAs, Bluetooth and any other technology suitable for packetized internet transfer and reception. By use of VoIP small business solution technology, small businesses can at last compete with networked corporate companies in speed and flexibility of communication.

Conference calls integrating other web-based voice and video presentation technologies can be arranged at the click of a button, and customers can be impressed with corporate technology at small business prices.

A VoIP small business solution is available for any medium to small company structure, and simple networked systems can easily be incorporated due to the intrinsic internet and web-related technologies involved. This makes facilities available to small businesses which previously had been the domain only of the large corporations that could afford them.

With a customized VoIP small business solution, companies of any size can tick off communication as one more step towards not only competing with large corporations, but getting ahead of their peers with respect to communications efficiency, image and speed of response to requests and enquiries.

After all, if you can communicate with a colleague in Japan quicker and at lower cost than your competitor can with Boston, what chance does he have? A VoIP small business solution designed specifically for you can achieve this as standard – it is not an expensive option!

Tips For Opening a Small Business Checking Account

Business accounts are important for small businessmen, dealers or shop-owners. Banks usually offer a variety of accounts such as saving accounts, current accounts, fixed deposits; etc.According to the need and requirement, an individual can select an account for his use. For businessmen involved in businesses on a lesser scale, opening a small business checking account is indispensable. Ideally the businessman should open an account in the initial stages of business expansion. Before opening a small business checking account, there are several noteworthy features to consider such as daily transaction process which includes deposit and withdrawal as well as borrowing costs. Also banks have various offers to suit ones needs. Some of the tips to help you in opening the right account are as follows:

Analyze your business needs.An approximate measurement of your daily transactions such as deposit and withdrawal should be carried out. This helps a long way in laying down the right foundation for your business.

A small business checking account should be created if and only if you are starting a small company or a joint business involving partnership. Sole traders have the flexibility of operating with a single personal account.

Search and analyze the small business checking account schemes offered by different banks. Remember each and every bank has something different to offer than the other. Do not be compelled to open an account with a bank in which you have a existing personal account because your current bank may not offer great deals. So explore before finalizing!

Compare the costs and charges of each bank as negligence on this may create lots of hassles later. Also look out for hidden charges which your bank representative may avoid to inform you!

Opt for well-established banks which have a good track record.

The most important point to be kept in mind is bank charges. If the monthly or daily transactions are large, your bank may levy some extra charge. So be well informed about this! Some banks provide free charges for small period of time.

Your small business checking account becomes even more flexible if there are facilities for online payment and transactions. Online business banking has become popular and most banks provide this service. Transactions can be viewed from the comfort of your pc.

Lastly the bank which has a dedicated team to look after these business banking services.

Small Business Marketing Book Review – People and Your Business

What if somebody told you one critical key to business success was to practice the principle of the Golden Rule in your business? The idea seems to somehow run counter to so much of what we’ve been taught about business, doesn’t it? Yet, what if that same source convinced you through case-study after case-study that application of the Golden Rule in business actually leads to success?

Let us introduce Frederick Reichheld and his book The Loyalty Effect. While not a small business marketer, but rather an expert business consultant, what Reichheld teaches us about loyalty is worthwhile reading for any small business owner or manager.

Did we say “worthwhile”? Scratch that; pencil in the phrase “urgently essential”, instead. This book is that vital to a small company.

The Loyalty Effect focuses on three groups of people critical to business success: Customers, Employees, and Investors. For most small business, the investor is the owner, so for our brief review in this article we will focus on Customers and Employees.

Reichheld is a definite advocate of customer retention. He convincingly demonstrates time and again that small percentage increases in customer retention have huge impacts on profits. This read will be a just-right fit for those of you having problems focusing on the right customers. If you will take the time to trudge through this book, and really understand most of its principles (we found Chapter 8 to be the toughest) then not only will the marketing of your business improve, but so will your profits.

Isn’t that the reason for all this focus on marketing, anyway?

And Reichheld really opened our eyes to how important employees are in retaining customers. If a company treats their employees right, those employees become more efficient and productive in their daily tasks. Profits go up, retention increases.

Reichheld stresses again and again that a company’s prime mission needs to be creating customer value. Most of you in small business realize this, but it’s reaffirming to see hard-and-fast facts to back up what many of us intuitively know. Customers don’t come to a small business looking to boost our profits; they arrive seeking value. If we consistently create value, profit will come.

Another key point for small business owners is the importance of leadership. If you need to go down to the bookstore and browse through The Loyalty Effect before you buy it, flip over to page 246. Reichheld has studied several large and successful businesses, and concludes here that most of them had leaders with an “intuitive grasp” of how important loyalty is. This is critical for business success, regardless of business size. While not written to be a rah-rah inspirational book, Reichheld’s arguments and his examination of the role strong leaders play in forming great companies reinforces just how important to the bottom line it is for a small business owner to be a good leader.

So much of Reichheld’s book seemed familiar; akin to common sense…after we read it. Treat employees well and they’ll perform well for you; we’ll that’s pretty basic, now isn’t it? But we tend to forget, we tend to think we need to cut corners or just “improve efficiency” and that’ll lead to greater profits. In the short term it very well may, but Reichheld argues effectively that in the long run it’s only by creating value for our customer that we build profitable businesses.

Remember, People is the third element–along with Brand and Package–of any small business marketing success story. Taking a week or so and reading Frederick Reichheld over lunch or before lights out at night is a great way to hone your “people productivity”.

© 2006 Marketing Hawks

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